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Non-work orientations are related to higher career  and life satisfaction The study shows that the salaries of people who have strong non-work orientations are not negatively affected. In addition, they are happier with their career and with life in general. When planning a career, many people take non-work orientations into account, such as family, personal interests and civic engagement. Psychologists from the University of Bern (Switzerland) have found out that people who strongly consider the role of the family in career planning report more satisfaction with their career and their lives in general. Surprisingly, non-work orientations also showed no negative effects on earnings. People differ greatly in terms of how much they consider nonwork roles, such as family, personal interests and civic engagement when making career decisions and planning their career. Up until now, it was unclear how the consideration of nonwork roles affect career success and satisfaction with life in ...

www.lipstickalley.com Single women with personal wealth more  likely to become entrepreneurs than men ". . . from 2009 to 2014, the proportion of men in self-employment increased by 6 per cent. Over the same period, the proportion  of self-employed females jumped by a remarkable 22 per cent ." A new economic study by the University of Stirling and Royal Holloway, University of London has found evidence that there is a big difference in cash flow problems faced by men and women in the UK. They found single women face more severe constraints to their incomings and outgoings, but that those single women whose personal wealth increases unexpectedly through an inheritance are more likely to start a new business than their male counterparts. It is difficult for an aspiring entrepreneur, or current business owner, to obtain the funds necessary to start a business or expand an existing one. Labour Force Surveys show that from 2009 to 2014, the proportion of men in self-employment inc...

Marketers used more masculine fonts and colors in packaging and hired very masculine spokesmen, explicitly stating that the  product was for men only. It worked. Marketers changed their phrasing to 'zero-calorie' drinks. Pepsi Max stated that it was the 'first diet cola for men'.  Going green is for girls,  but branding can make men eco-friendly " Shoppers who engage in green behaviors are stereotyped by others  as more feminine and also see themselves as more feminine ." Studies show that men are not as environmentally friendly as women. But could men be persuaded to go green? New research indicates the answer is yes — and it’s all about branding. The study "Is Eco-Friendly Unmanly? The Green-Feminine Stereotype and Its Effect on Sustainable Consumption," forthcoming in the Journal of Consumer Research by James Wilkie, assistant professor of marketing at the University of Notre Dame's Mendoza College of Business, provides evidence that shoppers ...

Marketing study shows lenient return policy may increase sales " The study shows that lenient return policies do in fact encourage product purchase ." A meta-analysis of retail return policies led by a University of Texas at Arlington College of Business professor may lead businesses to modify their policies to increase sales and reduce returns.  The study found that return policies that offer consumers more monetary rewards are likely to increase their consumer purchases. Narayanan Janakiraman, an assistant professor of marketing who specializes in consumer behavior, UTA doctoral candidate Holly Syrdal and University of Texas at Dallas doctoral candidate Ryan Freling recently published their conclusions in The Journal of Retailing. "The Effect of Return Policy Leniency on Consumer Purchase and Return Decisions: A Meta-analytic Review" analyzed 22 academic papers concerning return policies. The analysis reviewed five different dimensions: time, money, effort, scope ...

Businesses who put customers and employees first flourish Volumes have been written about successful business, political and historical leaders.  Angelo Mastrangelo, adjunct assistant professor of entrepreneurship and leadership at Binghamton University, dives deeper than any other into the characteristics, behaviors, values and attitudes that make great leaders in his new book " Entrepreneurial Leadership ." "The art of generating new business is selfless, and not selfish … good entrepreneurial leaders focus on the needs and wants of the consumer, knowing that by satisfying the consumer first, the company will benefit later," Mastrangelo said. The book offers a practical guide to being the kind of leader that creates a new business, instead of rehashing an old one. "My model provides the fundamentals of leadership and entrepreneurship. If you're looking for a new business opportunity, ultimately, you need to be looking for a problem that needs to be solved...

Whether a small employer offers health care insurance, research out of the Mayo Clinic shows that offering your employees discounted memberships in wellness centers can cut both your and your employees health care costs with an added benefit of weight loss.  According to a new Mayo Clinic study, starting a employee well center or partnering with a health club is an effective and relatively low cost way to help control the costs of health care by encouraging a healthy lifestyle among your workforce. Boost Employee Health and Wellness : Getting to the Heart of the Matter by Carol A. Vance, Ph.D. Click on image for more information Significant weight loss and health care savings Research published this month in the Journal of Occupational and Environmental Medicine shows that members of Mayo Clinic's employee wellness center, the Dan Abraham Healthy Living Center (DAHLC), who regularly participated in wellness activities, experienced significant wei...

Looking for happiness in all the wrong places? Everyone knows that money can’t buy happiness – yet some men and women invest a lifetime of effort trying to buy their way into a satisfying life despite research and experience clearly showing that people who are materialistic are less satisfied with their standards of living, their relationships and their lives as a whole. You might ask why pursue a goal that won't make you happy in either the short or the long term?  With that being the case, James A. Roberts of Baylor University and two colleagues set out to explore the relationship between materialism -- making acquisition of material possessions a central focus of one's life -- and life satisfaction. They wondered if anything could make materialistic people more satisfied with their lot. Grateful individuals are more satisfied with their lives They chose to test how gratitude, a positive emotion experiences when someone feels another...